The value of listening to your people to ensure the success of a digital transformation programme

SIG – a leading distributor of specialist insulation and sustainable building products and solutions that operates in seven European markets – has partnered with Inpulse since 2020. Throughout this partnership, the organisation has demonstrated an eagerness to improve its approach to employee engagement and ways of working for the benefit of its colleagues, which has led to large improvements in the employee experience.

More recently, the efforts have been focused on a digital transformation initiative, to improve its processes and systems, and the resulting collaboration of its workforce.

The Challenge

Since partnering with Inpulse, SIG has been able to be very clear about how it intends to collect information about the employee experience and how it will use the feedback and analysis to make strategic improvements to their approach to employee communication and engagement. This has led to a significant rise in employee advocacy of the organisation over a two-year period (by 19 points; eNPS) and improvement of many areas within the organisation – most noticeable around the vision and leadership of the organisation (improvement of 69%).

While the results in the 2022 survey were positive, they also highlighted a potential issue around efficiency and processes and systems, and the impact these were having on workload, stress, and general wellbeing. Work was already being undertaken through the digital transformation programme to improve these issues; therefore, it was important that the feedback and analysis  were used to inform about the progress of this transformation. 

Our Solution

So, with SIG, Inpulse ran Precision, our AI- and data-powered programme to uncover the root of these issues and identify what key changes should be made (and where in the business) to have the greatest impact. 

This programme also enabled us to demonstrate how the changes would improve their teamwork and collaboration, thus providing the organisation with valuable insight and a compelling driver for change.

Following this programme, SIG worked with the specific areas of the business to enact the key changes required to improve the identified issues.

The Outcome

As the Precision programme was carried out only recently, its impact on engagement has not yet been measured. However, the insights and feedback given have informed and supported the wider digital transformation to ensure it is having the desired effect and meeting the specific needs of its people.

‘Using the Inpulse survey and their Precision programme to pinpoint what action should be taken has been a game changer; it has given us the confidence that the time, effort and resources invested in these areas will greatly improve the collaboration and resulting engagement of our workforce.’

Kate Taylor, Group HR and Communications Director